The world’s only statistical database on pricing for freelance copywriting jobs

Yes, it’s  here!

Everything you ever wanted to know about copywriters and their economics and how they price their work.

The 2014 Copywriters Fee & Compensation Survey™ is available ONLY in the S.S. Treasure Hunt membership site for copywriters  in a convenient searchable database.

The most comprehensive of Chris Marlow’s statistical Fee Surveys — with pricing on nearly 90 copywriting jobs plus additional economic data on copywriters — this newly published information is the standard for pricing in 2014 and beyond.

Hundreds of copywriters participated in this extensive survey. In January 2014 the results were compiled and analyzed.

Following are the exact questions asked in the survey:

1. How many years have you worked as a full-time freelance copywriter?
2. From what geographical location do you primarily write your copy?
3. Are you a specialist, generalist, or both?
4. Do you have a specific niche you work in?
5. How would you rate your skill level?
6. Do you primarily work for business-to-business companies (companies that sell to other businesses), or business-to-consumer (companies that sell to consumers), or do you work for both?
7. What is your hourly rate for Copywriting/Business Writing (not Technical Copywriting)?
8. What is your hourly rate for Technical Copywriting?
9. What is your hourly rate for consultation?
10. How much did you earn in your highest paid year of full time copywriting?
11. What do you charge for a 2,000-word Article?
12. What do you charge for one Auto-responder Message (1 follow-up message)?
13. What do you charge for an Auto-responder Series (5 to 7 follow-up messages)?
14. What do you charge for Ezine content (a complete issue, including one article, typically 2 – 3 pages)?
15. What do you charge for a Blog Post (300 words)?
16. What do you charge for SEO copywriting (hourly rate USD)?
17. Do you charge more for SEO Web copy than non-optimized Web copy?
18. What do you charge hourly for Metatag and Keyword research?
19. What do you charge for a Squeeze Page?
20. What do you charge for Home Page copy?
21. What do you charge PER PAGE for Website copy that is not the Home Page?
22. What do you charge for a full LEAD-GENERATING Website (7 – 10 pages) including the Home Page?
23. What do you charge for a full ORDER-GENERATING Website (7 – 10 pages) including the Home Page?
24. What do you charge for a Short Copy Email Promotional Letter (less than 1/2 page)?
25. What do you charge for a Long Copy Email Promotional Letter (1 – 2 pages)?
26. What do you charge for LEAD GENERATING Landing Page copy (up to 5 pages)?
27. What do you charge for an ORDER GENERATING Landing Page (up to 20 pages)?
28. What would you charge for a MONTHLY Social Media Bundle containing 8 Facebook posts, 36 Tweets, and 1 Blog Post (300 words) on retainer?
29. What do you charge for an online Ad (e.g., Google Ads)?
30. What do you charge to write an eBook (50 pages or less, research included)?
31. What do you charge for a classified-style Ezine Ad?
32. What do you charge for a 5-page Microsite?
33. What do you charge for a Banner Ad?
34. What do you charge for a 1 – 2 page Press Release
35. What do you charge for a Press Kit with a Backgrounder, Fact Sheet and three Press Releases written from different angles?
36. What do you charge for a short Product Description (1 – 2 paragraphs)?
37. What do you charge for a long Product Description (approx. 500 words)?
38. What do you charge for a 1 – 2 page Case Study?
39. What do you charge for a White Paper (Between 7 – 10 pages)?
40. What do you charge for writing a PowerPoint presentation (40 slides)?
41. How much do you charge for a ONE page 8-1/2 x 11 LEAD GENERATION Sales Letter?
42. How much do you charge for a TWO page 8-1/2 x 11 LEAD GENERATION Sales Letter?
43. How much do you charge for a TWO page 8-1/2 x 11 ORDER GENERATION Sales Letter?
44. How much do you charge for a FOUR page 8-1/2 x 11 ORDER GENERATION Sales Letter?
45. How much do you charge for an EIGHT page 8-1/2 x 11 ORDER GENERATION Sales Letter?
46. How much do you charge for a Lead-Generating Classic Package (Includes envelope, 2- page sales letter, standard brochure, reply form; may include envelope teaser but no formal concepting)?
47. How much do you charge for an Order-Generating Classic Package (Includes envelope; 4-page letter; standard brochure; reply form, may include envelope teaser but no formal concepting)?
48. What do you charge for an Envelope Teaser?
49. What do you charge for a Standalone Order Form (8.5 x 11)?
50. What do you charge for Lift Note copy?
51. What do you charge for a Small Brochure (8.5 x 11)?
52. What would you charge for Large Brochure copy (11 x 17)?
53. What do you charge for a Tri-Fold Self-Mailer (11 x 17)?
54. What do you charge for Renewal Series copy (per letter)?
55. What do you charge for a Small Postcard (4 x 6)?
56. What do you charge for a Large Postcard (6 x 11)?
57. What do you charge for an Advertorial (Full Page)?
58. What do you charge for Offer Concepting, per Offer?
59. What do you charge per Creative Concept (Full idea development, not one line teasers)?
60. What do you charge for copy for a Data Sheet (1 page)?
61. What do you charge for an Annual Report (20 pages)?
62. What do you charge for a Print Newsletter (2 pages, 8.5 x 11, front and back)?
63. What do you charge for a Print Newsletter (11 x 17, folds to four 8.5 x 11 pages)?
64. What do you charge for a Yellow Pages Print Ad (1/4 page)?
65. What do you charge for a Yellow Pages Ad (1/2 page)?
66. What do you charge for a Yellow Pages Ad (Full Page)?
67. What do you charge for Billboard copy?
68. What do you charge for Print Ad Copy and Concepting (1/4 Page)?
69. What do you charge for Print Ad Copy and Concepting (Full Page, 8 x 10)?
70. What do you charge per page of Catalog copy?
71. What do you charge for a Magalog (16 pages)?
72. What do you charge for a Ghostwritten Book (Up to 500 pages)?
73. What do you charge for an INBOUND Telemarketing Script (4-page, including live answering services; order-taking; 800-number calls, and order fulfillment)?
74. What do you charge for an OUTBOUND Telemarketing Script (4-page)?
75. What do you charge for Speech Writing (20 minutes)?
76. What do you charge for Speech Writing (1 hour)?
77. What do you charge for a Radio Spot (15-seconds)?
78. What do you charge for a Radio Spot (30 seconds)?
79. What do you charge for a 10-minute LEAD GENERATION Audio Script?
80. What do you charge for a 30-minute ORDER GENERATING Audio Script?
81. What do you charge for copy for a 1-minute Video? (YouTube, a website, etc.)?
82. What do you charge for copy for a 5-minute instructional Video? (for YouTube, a website, etc.)?
83. What do you charge for copy for a 60-minute Webinar?
84. What do you charge for an Infomercial (30 minutes)?
85. What do you charge for a Marketing Strategy?
86. What do you charge for Headlines (10-pack)?
87. What do you charge for Key Message Development?
88. What do you charge to write an Executive Biography?
89. What do you charge to develop one Testimonial?
90. What do you charge to Name a Product?
91. What do you charge to write a Value Proposition for a service offering?
92. What do you charge for writing a Tagline or Slogan for a client?
93. What do you charge for Research per hour?
94. What do you charge for a Corporate Sustainability Report (CSR)?

Most of the results offer a Bar Chart and a Pie Chart, plus light analysis. The Freelance Copywriter Fee & Compensation Surveys have set the standard on pricing since 2005.

You can access the full, searchable database as a member of the S.S. Treasure Hunt.

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About Chris Marlow

The original copywriter's coach, Chris Marlow has worked with copywriters since 2003. Her acclaimed Marlow Marketing Method™ Client Acquisition Course has produced hundreds of successful copywriters. Chris' S.S. Treasure Hunt membership site not only houses this course but four more on the subjects of Copywriting, Advanced Copywriting, Productivity, and Closing Clients. The S.S. Treasure Hunt also contains the world's only statistical pricing database for about 100 copywriting jobs. Chris has put together this resource to give copywriters everything they need to succeed — and nothing they don't. Chris is committed to helping copywriters focus on what's important, saving them from the time- and money-wasting Bright Shiny Object Syndrome so prevalent on the Internet.
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