As a freelance copywriter, do you have an up-to-date Freelance Copywriter’s Success Blueprint for your business? For your life?
Do you know exactly what you want? If I asked you what you want in life right now, in this minute, would you be able to offer a concrete answer?
It’s a great irony that as we start out in life, most of us have few choices… but later, after some number of accomplishments, our choices become plentiful and rather than being boxed in with no room to move, we become paralyzed!
It used to be that if you could make it as a copywriter, you stayed a copywriter. But the Internet came along with its plethora of opportunities for self-publishing. And now writers have many more choices.
Unfortunately, this raises the bar for mistakes. And some mistakes can be devastating (Bright, Shiny Object, anyone?).
We all have milestones in our lives. But what happens when you reach all of your goals? This can be a painful and confusing time for a lifelong copywriter (yes, I know this feeling!).
The truth is, life changes. And when it does, your goals change too. That’s why checking in with your Freelance Copywriter’s Success Blueprint is important.
Maintaining a healthy Success Blueprint for your business starts with looking at your life and what you want from it. Then you work backward to set the goals that will get you there. It’s not complicated. In fact, it’s simple. But so few of us update our Success Blueprint as often as we should.
I encourage you to take 30 minutes to do the following exercise now:
- Write down what you currently want from your life.
- Determine what part of that depends on your copywriting income.
- Set the goals for your business that will bring you what you want.
Once you’ve completed this simple but profound exercise, you may find that you question your niche. Does it still support your goals? Or you may find that it used to be about the money, but now other things are more important. One thing is certain: you will gain insights that will influence your direction.
If you’d like a resource that offers you a straight path to success as a copywriter — without all of the Bright Shiny Objects and other distractions — you should know about the S.S. Treasure Hunt, my membership site for fast-moving copywriters who are serious about success. It has everything you need — including group coaching — and nothing you don’t.
Copyright 2016 Chris Marlow, All Rights Reserved