Cold emails getting ignored?

You could send cold emails until the cows come home...

...and still struggle to book one decent call.

Jason here...

My wife and I have been binge-watching Andor on Disney+ for weeks...

Not because of Disney's massive marketing budget...

Or even because I’m a huge Star Wars nerd. (I’m not… I could hardly pick Yoda out of a 2-person lineup.)

But because my best friend said "Dude, you HAVE to watch this show!"

One recommendation from someone I trust beat millions of dollars in advertising.

Same thing happens in business all the time.

When a referral partner says "You need to talk to Jason"...

...I close deals 10x easier than any cold outreach campaign.

Here's what I noticed...

Cold emails feel like unwanted interruptions.

Like when we’d get telemarketer calls when we sat down for dinner (back when land lines were still a thing).

Referrals feel like perfect introductions.

Like a friend is doing you a favor and saving you hours of research.

The psychology is completely different.

One comes from a stranger trying to sell them something...

The other comes from someone they already know, like, and trust.

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Here's the thing though...

Most people KNOW referrals work better for getting clients...

...but they have no clue how to systematically generate them.

They just hope someone will randomly think of them when the perfect client comes along.

There's a much easier way to get referral clients knocking down your door...

And it starts with having the right message for your referral partners to send.

That's why I’m putting together the Referral Mojo Message Creator.

It uses the same system Travis has been using for years to get experts to endorse him.

With any luck, it could add a client or two to your dance card too.

More to come…

In Your Corner,

Jason

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