Makes more sales with better magic tricks

Don't bore your audience with card tricks when it matters most

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Makes more sales without boring your readers.

Jason here...

Magicians never show you the goods in the opening act.

They start small.

Maybe they make a quarter disappear behind your ear...

Then work up to sawing some poor person in half...

And FINALLY...

They make a whole darn elephant vanish into thin air.

The crowd stays glued because each trick gets more mind-blowing than the last.

Now, don't get me wrong.

When it comes to your copy, your headline and subject lines need to rope people in.

And the lead of the sales page has gotta grab people by the lapels.

But that age-old copywriting advice has got some people losing sale.

Because...

They think they gotta lead with their nuclear bomb.

They dump their best stuff in paragraph one...

...then wonder why peeps bail halfway through.

That's like watching the elephant disappear first...

Then sitting through an hour of card tricks.

Pretty anticlimactic, right?

Your copy needs the magic show treatment.

Start good...

Get better...

Then blow their minds at the end.

Let's say you're pitching a client success story.

DON'T start with "Sarah made $50,000 her first month."

That's your elephant trick right there.

Instead...

Start with Sarah stuck at $500 per project...

Then reveal how she doubled to $1,000...

Then landed a $5,000 client...

Then a $10,000 one...

Each reveal builds the tension.

Your reader keeps thinking "wait... there's MORE?"

Same rule for your entire sales message.

Your opening hook grabs attention...

But it's NOT your strongest point.

Save that nuclear bomb for the climax.

Think roller coaster.

You want peeps climbing higher and higher until they hit the peak...

Then comes the thrilling drop where they smash that buy button.

Speaking of building the right way...

We started the A-List with trainings showing how to pull high-ticket sales without sales calls using 6th grade simple emails...

These are trainings that sold for 6K in the past...

But now we've built AI tools that write them FOR you.

If you want to crank out these emails in 2 minutes or less...

In Your Corner,

Jason

P.S. The magic show rule works for everything. Even this email followed it - started with a simple magic trick, built to the copywriting lesson, then ended with the AI tools reveal.

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