[Replay] Turns client HUNTING into client CHOOSING in 1 email

Most copywriters live on a financial rollercoaster.

They swing wildly between feast and famine every few months.

One month they're splurging on expensive dinners. 

Next month they're crunching numbers seeing if they can make rent.

That instability oozes off them when talking to clients.

It's like being trapped in one of those carnival spinning rides.

The ones that pin people against the wall with centrifugal force.

At first it's exhilarating for them.

The rush of landing big clients.

Watching the bank account swell.

Feeling like they've finally "made it."

Then suddenly the operator cuts the power.

And they're left dizzy.

Nauseous.

Stumbling around trying to find their footing again.

Most copywriters can't even enjoy the "up" times… 

Because they're too busy bracing for when the money dries up.

So what do they do?

They try to spin the ride faster.

More cold emails.

More content.

More networking events.

More… More… More…

They think if they just push harder, hustle more…

The ride will somehow feel MORE stable.

But...

Spinning faster only makes them sicker.

It's like begging the carnival operator to crank up the speed, thinking that'll somehow make the dizziness go away.

Physics doesn't work that way.

And neither does a copywriting business.

Now...

Here's what I’ve found over the last 5-10 years...

The best clients aren't hanging out on the carnival midway.

They're not scrolling through tweets or opening cold emails.

They're talking to people they trust about who can solve their problems.

What if instead of spinning faster, the copywriter could just... get off the ride?

What if pre-qualified clients came through trusted recommendations?

When referrals are knocking down the door, the copywriter becomes the carnival operator.

They decide who gets on the ride!

They set the pace.

They control the motion.

The feast or famine ends when the copywriter is the one choosing clients.

Not the other way around.

In my experience...

Copywriters who master referrals don't wake up in cold sweats wondering if they can make rent.

Travis put together this thing he calls his "Referral Mojo" email...

It's an email copywriters can tweak and send TODAY to start bringing in more pre-qualified leads than they know what to do with.

Leads who already respect rates before they even talk.

If moving from rollercoaster income to steady referrals appeals to ya...

===> Take a gander at yesterday's email

Might be worth checking out.

Enjoy your Saturday!

In Your Corner,

Jason