What to do when you bomb a deal

Jason here.

If you’ve been in the marketing world for more than a minute… 

You’ve probably had one of these “hope-ium” deals.

These projects feel like a total lock. 

So I used to go into it number-crunching all the sales I was gonna make.

Then it’d fall flat on its face faster than me on ice skates.

(My wife grew up doing figure skating, so she does triple lutzes while I try not to injure myself.)

It used to be a giant gut punch.

Don’t know if the same thing happens to you?

But I’d start second-guessing EVERYTHING.

The offer…

My skills… 

The time I decided that going freelance was a “stable career choice.”

But here’s the silver lining…

There’s actually a way to fail FORWARD.

To come out the other side with MORE clients and BIGGER deals.

Because…

How you respond when a deal bombs says more about your success than any win ever could.

Most copywriters just walk away. 

The “brave” ones beg for a testimonial. 

But the smart ones who have more client leads than time? 

They make one last offer.

A specific kind of offer that turns a dead-end deal into something 10X bigger.

On Tuesday’s monthly round-up, I’ll break down:

• Why my rev-share deal totally flopped

• The 2-sentence offer I made next

• And how it opened the door to a partnership on a 40k email list

It’s a simple, repeatable move that turns failure into client flow…

If you know where to aim it.

===> Reserve your seat for Tuesday’s call here

In Your Corner, 

Jason