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- The bones behind a 7-figure promo
The bones behind a 7-figure promo
Here's what a sales letter "skeleton" actually looks like...
Jason here...
Quick one for you today.
I’ve been talking this week about the process I use to write faster...
Even when I’m not feeling sharp.
And I mentioned that part of what makes it work is the structure...
Now, a lot of people hear that and think I mean some kind of checklist...
Or a plug-and-play template...
But that’s not how this works.
When I say “skeleton,” I mean the actual map I build out before I ever start writing...
Something that shows me:
What each section of the promo needs to do...
How to connect one idea to the next...
And where to drop proof... stories... offers... and pivots...
So the whole thing pulls the reader forward.
I figured it’d be more fun to just show you what that looks like.
So here’s a quick screenshot from the actual demo I shared…
👇👇👇

If you’re the kind of person who likes seeing how the sausage is made...
Or you’ve ever wished someone would just show you the exact structure behind the promos that work...
This is inside the A-List feed now...
Along with the full walkthrough...
And a couple GPT tools I built to make this even easier.
If you’re already in... you can grab it all HERE.
And if not... you’re one click away.
In Your Corner,
Jason
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